Sign in »

Welcome to Bristol Media

We hope you like our new look website which includes the option to self publish your news and diary events. We shall keep adding to it over the coming days and weeks, and look forward to hearing your feedback.

We have just launched the results of our annual Barometer, in association with R&D Tax Specialists ForrestBrown, which explores the state of our creative sector. There are some fascinating insights which we will talk more about over the coming weeks. In the meantime, download your copy now.

Latest news from The Drum

Ad of the Day: Huawei's School of Pronunciation - Huawei
Posted on Saturday May 23, 2015

Former Arsenal stars John Hartson, Ray Parlour and Nigel Winterburn feature in this snappy slot, acknowledging the difficulty some westerners have with pronouncing the name of Huawei (Wah-Way by the way).

The three minute ad shows the pundits school in how to pronounce the names of server current Arsenal players in humorous fashion.

It follows Huawei becoming an official global sponsor for the North London club last January.

Campaign by This Is Dare.

Millennial Media snaps up Ernie Cormier as chief operating officer
Posted on Saturday May 23, 2015

Millennial Media has hired former Nexage chief executive and president Ernie Cormier as chief operating officer.

Cormier, will be responsible for overseeing the company’s product, technology, and operations teams, reporting to chief executive and president Michael Barrett.

On the appointment, Barrett said: “It’s critical to maintain a solid technology and product foundation as we accelerate our Managed Media and Platform business units.

“Ernie’s experience developing and scaling Nexage into the industry’s leading programmatic marketplace will be vital in solidifying this foundation and continuing Millennial Media’s growth and superior product offerings. I’m honored to welcome him to the team.”

Cornier added: “Millennial Media continues to innovate across media and programmatic, I’m excited to lead the Company’s technology, product and operations teams as we make mobile simple and accessible for our partners.”

The move follows the company’s acquisition of Nexage in 2014.

Social media’s Eurovision winner is… Guy Sebastian of Australia
Posted on Saturday May 23, 2015

Australia’s Guy Sebastian generated 55 per cent of Eurovision mentions on social media - with over a quarter coming from the UK.

The Aussies are newcomers to the Eurovision - although a long-time top consumer of the event. They are touted as the favourites to win, if social media sentiment is anything to go by.

Adobe Digital Index analysis places Guy’s entry with ‘Tonight Again’ top of the social buzz ahead of Eurovision’s 60th anniversary this evening.

The full mention ranking is:

1.       Guy Sebastian (Australia)

2.       Elnur Huseynov (Azerbaijan)

3.       Elhaida Dani (Albania)

4.       Mans Zelmerlow (Sweden)

5.       Electro Velvet (UK)

6.       Edurne (Spain)

7.       Uzari & Maimuna (Belarus)

8.       Daniel Kajmakoski (FYR Macedonia)

9.       Il Volo (Italy)

10.      Polina Gagarina (Russia)

Guy Sebastian’s social boost may be due to his 411k followers on Twitter – this week the competition mustered 10,000 mentions a day.

Jerry Daykin, global digital director for Mondelez at Carat/Dentsu Aegis Network and The Drum's man-on-the-ground at Eurovision analysed the event's marketing opportunities, noting that 36 of the 40 competing countries allow brands to open and close the show.

US senate shoots down Freedom Act designed to block mass phone spying
Posted on Saturday May 23, 2015

The US senate has damaged president Barack Obama’s attempt to end the NSA’s mass surveillance of telephone calls.

After a prolonged in-house debate the USA Freedom Act fell 60 votes short of progression, following the bill making its way through the House of Representatives with ease just last week.

Effectively, the bill would have ended the government’s mass collection of its citizens’ phone records – instead relying on telephone companies to gather and divulge material when required.

Critics of the bill expressed their unease however at placing the responsibility of surveillance in the hands of telecom firms.

Mitch McConnell, Senate majority leader, said the proposed system was “slower and more cumbersome than the one that currently helps keep us safe,” according to the Telegraph.

He added: “At a moment of elevated threat, it would be a mistake to take from our intelligence community any of the valuable tools needed to build a complete picture of terrorist networks and their plans.”

As a result of the block, the US’ current programme, the legality of the current system, granted by the Patriot Act, will expire 31 May.

Amazon restructures to pay corporation tax on UK sales
Posted on Saturday May 23, 2015

Amazon has abandoned a complex tax structure which enabled it to substantially decrease its UK tax rates on sales.

The e-commerce giant previously operated a complex corporate scheme which saw it taxed for UK sales in Luxembourg where rates were vastly lower.

As of 1 May however, Amazon opened a London branch in Luxembourg enabling HM Revenues and Custom to collect fees based on UK sales.

A spokesman said Amazon was “now recording retail sales made to customers in the UK through the UK branch. Previously, these sales were recorded in Luxembourg”.

"As of May 1, Amazon EU Sarl is recording retail sales made to customers in the UK through the UK branch. Previously, these retail sales were recorded in Luxembourg.”

The move pre-empts the 25 per cent fee now imposed upon oversea profits as part of George Osborne’s diverted profits tax.

Crabbies enlists Vic Reeves to urge viewers to try its Original Alcoholic Ginger Beer
Posted on Saturday May 23, 2015

Drinks manufacturer Halewood International has launched a multi-platform marketing campaign for Crabbie’s Original Alcoholic Ginger Beer featuring the voice-over talents of comedian Vic Reeves.

The push runs with the brand proposition ’Try it you might like it’ and kicked off with national TV activations 21 May. It will be supplemented with additional content across radio, TV, PR, social media and trade press,

Richard Clark, marketing director at Halewood International, said: “The next chapter of our campaign sets out to remind consumers what they love about Crabbie’s Original Alcoholic Ginger Beer and encourage the few who haven’t sampled the liquid to give it a try.

“We’ve been delighted and encouraged by the support received from retailers and customers since the brand launched in 2009. We hope this exciting new campaign will take the brand to the next level and reinforce the brands fantastic taste credentials.”

To drive sales, sampling will be held at outdoor events across the UK. 

Microsoft threatened job cuts after proposed IT reforms, says ex Conservative strategy head
Posted on Saturday May 23, 2015

Microsoft told MPs it would shut down UK facilities if the government implemented IT reforms in the early days of the Liberal Democrat and Conservative coalition, according to a former Conservative strategy chief.

Steve Hilton, who led strategy in Downing Street for two years, accused Microsoft of using its weight to kill reform during a discussion about lobbyists.

Speaking in Westminster during the promotion of his new book, Hilton said: “You just have to fight them off. I can give you specific examples: the thing I mentioned about IT contracts. Maybe there is someone here to confirm this from Microsoft? When we proposed this, Microsoft phoned Conservative MPs with Microsoft R&D facilities in their constituencies and said, ‘we will close them down in your constituency if this goes through’.

“And we had the same from other tech companies as well. We had the stories from the MPs saying I’ve just had this call from – sometimes a global CEO – phoning a Conservative MP, saying we will close down this plant.”

He concluded: “We just resisted. You have to be brave. You just have to say sorry: it’s the right thing to do.”

A Microsoft spokesperson told the Guardian: “We have looked into the nearly decade-old matter and we don’t recognise these claims.”

The company added that it has an "honest" and "opne" engadgement with the government.

France legislates to redirect supermarket food waste to charity
Posted on Saturday May 23, 2015

France has introduced a bill which would make it illegal for supermarkets and retailers to throw away ‘edible’ food.

The bill, introduced by former food minister Guillaume Garot, looks to help the country towards its European Union pledge to reduce food waste by half by 2025. Furthermore, the canned food, could be redistributed to those in need of it as part of the scheme.

Bill introducer Garot said: “It’s scandalous to see bleach being poured into supermarket dustbins along with edible foods.”

Centre-right deputy Yves Jégo told parliament: “There’s an absolute urgency – charities are desperate for food.

“The most moving part of this law is that it opens us up to others who are suffering.”

Under the bill, introduced on Thursday, large stores would have to sign up to donate expired foods to charity.

Snapchat looking for journalists to cover 2016 election
Posted on Friday May 22, 2015

Snapchat has put out a job query looking for ‘political junkies’ and ‘news aficionados’ to cover the 2016 US presidential race.

In the job posting, Snapchat states that it is looking for members to join its NYC team to help review snaps that are submitted to ‘Our Story’ events and cover other news in addition to the election.

The company is looking for applicants that are ‘creative storytellers’ with ‘experience in journalism and storytelling of all forms.’

It also states that it is looking for candidates with experience creating, editing, or curating media content.

Coldplay, Kermit, and Neil Patrick Harris generate buzz for NBC’s ‘Red Nose Day’
Posted on Friday May 22, 2015

NBC’s inaugural US ‘Red Nose Day’ caused quite the stir on 21 May (Thursday) as actors, musicians, and others showed their support for the charitable campaign, which helps children living in poverty around the world. 

Red Nose Day began in the UK 30 years ago. This was its first foray into the US, with donations going to the charity Comic Relief, Inc.

According to social media marketing platform Spredfast, there have been 268,794 tweets about Red Nose Day in the past seven days, with buzz peaking from 7-8 pm CST on 21 May.

The breakdown of social conversations was 62 per cent female and 38 per cent male. 

In a three-hour special on NBC, stars including Julia Roberts, Ed Sheeran, and Chris Martin wrapped up the day’s events with entertaining bits poking fun at themselves and others. 

On a segment called ‘Hollywood Secrets,’ Roberts and Notting Hill co-star Hugh Grant surprised viewers with what their voices ‘really’ sound like.

Another features Coldplay as the band works on its ‘Game of Thrones’ musical.

Many celebrities also tweeted about the event throughout the day, donning their red noses: