20 years in the agency and marketing industry, from start ups to global networks, boutique creative agencies, and digital consultancies; in client services, new business and leadership roles. Most notably I ran a portfolio of engagements during my time at Sapient including BA, BT and McLaren Automotive across a single P&L of £10m, including pitching and ongoing client relationship responsibility with a diverse team of 70.
I find the greatest fulfilment comes from connecting people to new possibilities in a way that empowers them to take ownership of their own destinies; whether it’s individuals, teams or companies. I share best practice approaches and tools and provide an objective perspective within the wider industry context that enables businesses to reach their full potential. My leadership style is inclusive and facilitative, yet firm.
Alder King, Cogent, Digirank, If not now Digital, Kerve Creative, Noughts and Ones, Prophecy Unlimited, SetSquared, Six, Unlimited Group, Wonderland Comms, Workbrands.
"She is an absolute rarity - experienced in a multi-disciplinary capacity and generous in sharing that knowledge, direct but kind, a truly collaborative spirit, gracious in providing opportunities and a genuine getting-stuck-in mentality without any of the ego she'd be well-qualified to have. I've collaborated, mediated, trained and worked with Mette, and it's always been brilliant". - Nada Matti-Leighton, Sawdays
“A strong and decisive leader not afraid of difficult conversations or challenges, or of making key decisions, she is also a warm people person who inspires loyalty and respect in equal measure”. - Beth Pope, Firehaus
"Mette. An amazing blend of positive encouragement to reach higher / go faster and hard, straight, truth telling to keep you on the straight and narrow". - Alison Weir, Wonderland Comms
I have been working with Workbrands to develop their business, new business and marketing strategy. I have also been providing ongoing advisory support to help them future proof the agency and train the account on client growth strategy, writing great briefs, proposal writing, and forecasting & pipeline amongst other key skills.
I have been working closely with Cogent on their Agency Growth Model and ways of working, including stakeholder management, workshop facilitation, process & template design, and team training.
I have run a client growth strategy training workshop with Digirank, with excellent results for both the team and clients.