Feisty Consultancy is a specialist marketing consultancy, led by a senior marketing professional with extensive experience in the automotive industry.
Our dedicated team works with vehicle manufacturers and dealer networks to improve sales performance and generate income in all key areas of the business.
Our experience spans new car launches, new car sales, used car sales, finance, corporate sales, service, parts and trade parts. We have worked with a number of dealers, from small privately-owned single site dealerships to those operating in PLCs, who have faced specific challenges, such as under-performance, re-location, new sites and new ownership.
We place great importance on identifying and understanding the challenges and opportunities that vehicle manufacturers and dealer groups face and developing bespoke plans and programmes to help achieve agreed objectives.
Unlike many communications agencies, we are not prescriptive with regard to the final executional elements needed to deliver results.
Our approach is a commercial one, led by insight, developing tailored solutions in partnership with our clients, followed by appropriate executional elements, and always with a focus on the original commercial objectives of the business.
Vikki Little, who has over 18 years of experience in the automotive sector, working with vehicle manufacturers, dealer groups and industry suppliers, launched feisty Consultancy in 2008.
Our specialist team helps vehicle manufacturers and car dealers improve their marketing performance and ultimately their sales and aftersales performance using a proven consultancy-based approach.
This approach involves understanding business issues and challenges and developing programmes and solutions to improve business performance and maximise local market opportunities.
Vikki Little Managing Director
Vikki Little has over 17 years of experience in the automotive sector, working with vehicle manufacturers, dealer groups and industry suppliers and launched her own company, Feisty Consultancy, in 2008.
Feisty helps vehicle manufacturers and car dealers improve their marketing performance and ultimately their sales and aftersales performance using a proven consultancy-based approach.
This approach involves understanding the industry, its specifc business issues and challenges, to develop programmes and solutions which improve business performance and maximise local market opportunities
- automotive dealer marketing
- multimedia campaign and media planning
- campaign implementation
- media buying
- creative development
- production management
- campaign evalution
- T H White Fiat Group Brand Centre
- Chipping Sodbury Motor Company
- Shelly Motors
- Jardine Motors Group
- Dick Lovett
- Colliers Nissan
- Crystal Clear
- Hush Hairdressing
St Johns Court, Whiteladies Road, Clifton