image for Everyone's waiting for Gin O'Clock

Everyone's waiting for Gin O'Clock

Published on Monday, 2nd December 2019, contributed by Design Activity

It’s official, Gin is the Nation's favourite spirit! *

With that in mind, and following on from the phenomenal success of the Hortus range of Gins and Gin Liqueurs, we're proud to have created the packaging design for a new Special Release range, capturing the on-going trend for delicately infused, uniquely flavoured gin.

The range features a new elegant and distinctive bottle shape which enables the striking colours of the Gin to shine through. The labels have also been specifically designed to complement and enhance these vibrant colours, with the use of bold colour blocking as the contrasting backdrop to the beautiful illustration style the Hortus range has become known for.

We’ve had a sneaky taste and can confirm they are delicious! 

*Kantar Worldpanel (2019)