image for Being Generation-Z - Part I

Being Generation-Z - Part I

Published on Thursday, 29th November 2018, contributed by Bray Leino CX
"Brands who don’t live their mission will fail with Gen Zs". Beth our resident Gen-Zer and Apprentice Content Producer explores the expectations her selective generation have of brands within the context of social media: https://www.brayleinocx.co.uk/blog/being-generation-z-part-1/