Prophecy Unlimited hires James Caig
Prophecy Unlimited are pleased to welcome James Caig to our executive board as Head of Strategy, leading our strategic teams across Planning, Insight, Analytics and Digital Performance.
As well as being a well-respected figure in the agency planning community, with a wealth of experience acquired in previous roles, James also sat on the committee for the Account Planning Group (APG), the industry body for planners, and is one of the founding members of APG West.
Peter Brown, CEO of Prophecy Unlimited said:
We’re really excited that James is joining us. He will be instrumental in shaping our agency offer for the future.
I’m delighted to be joining Prophecy Unlimited. As a young business with bags of experience and great clients it already has everything a modern agency needs: talent, ambition, and commitment. Both Prophecy and the wider Unlimited Group understand an agency’s role is to generate value for its clients while respecting the time and attention of its audiences. Marketing is facing some of its biggest challenges but it’s never been more exciting, and Prophecy’s offering reflects that brilliantly. I can’t wait to get started.
James’ hiring follows Prophecy Unlimited’s launch last year to create a Bristol-based agency of more than 200 people focused on insight, creativity, data and technology to help clients predict and pre-empt changes in customer behaviour. If you’d like to know more about Prophecy Unlimited, take a look at some of our work, or get in touch. We’d love to hear from you.