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BenchPress 2018

Published on Friday, 26th January 2018

The annual BenchPress survey and report highlights the key agency trends, stats, and averages, allowing agencies in the South West to benchmark themselves against their peers. Started six years ago by leading accounting firm, The Wow Company, BenchPress has grown to become the largest survey of independent agency owners in the UK.

The 2018 survey is now open, with agencies of all shapes, sizes, locations and sectors participating in it, providing a benchmark for agency owners all over the UK.

This year's focus will be on how agencies price, how they make profit, and the split between retainers and projects. The survey will also take a look at the impact of Brexit and what agencies think will happen with artificial intelligence.

With the previous six years worth of data to draw on, the report will highlight key trends, make predictions for the future, and provide valuable insights into what the UK’s top-performing agencies are doing differently to the rest.

Agency owners can take the survey here and be the first to see the results: