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Bray Leino Yucca boosts leadership team

Published on Monday, 10th April 2017, contributed by Bray Leino

Bristol-based digital, direct and data agency Bray Leino Yucca has further bolstered its leadership team with the appointment of Dwain Thomas as Strategy and Innovation Director.

A specialist in customer experience and marketing strategy, Dwain has worked with major brands in Europe and the United States for over two decades.

His passion for disruptive technologies has seen him pioneer many of the industry’s recent innovations, for names like Ebay, Google, Sky, Microsoft and Apple; plus some of the world’s leading legal and financial services firms, including JP Morgan Asset Management, Zurich, L&G and SunLife.

Dwain will lead the Bray Leino Yucca team in helping Clients make sense of the increasingly complex brand engagement landscape, ensuring they deliver experiences their customers demand.

Bray Leino Yucca MD Alan Thorpe said: “This appointment adds some real muscle to our strategic offering. Our job is to keep our Clients ahead of the curve and Dwain has a proven track record of identifying and applying technological innovation to marcomms.”

Dwain Thomas, Strategy and Innovation Director at Bray Leino Yucca, said: “Today, technology gives us the power to deliver outstanding customer experience across every single brand touch point. What we do with that power is the clever part.”

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