PRCA awards hat-trick for Highlight
Bath-based communications agency Highlight PR has picked up a hat-trick of awards at the fourth annual PRCA DARE Awards in Bristol, including being named 'Small Consultancy of the Year' for the South West and Wales region.
The agency, founded in 1999 and based in Bath Street, offers PR, social media and content marketing services to a wide range of businesses, including kids’ and family brands, educational colleges, healthy food companies and firms in the creative industries.
Highlight was shortlisted in four categories at the regional final of the 2016 PRCA DARE Awards, which took place at Bristol's Marriott Royal Hotel on Thursday 2nd June.
As well as winning the top award of the evening for Small Consultancy of the Year, Highlight won 'Digital and Social Media Campaign of the Year' for its 'Remember Us?' campaign for Sylvanian Families, which re-built UK awareness of the classic children's toy range. Highlight's 'Pass Miffy On' campaign for Miffy was also shortlisted within the same category.
Rounding out an evening of wins, the agency also picked up the 'Consumer Relations' award for its national media campaign that champions the 'active learning' approach of MPCT, a specialist training college for 16-19 year olds.
Nick Vellacott, Managing Director at Highlight PR, comments:
"To win one PRCA award is an accomplishment, but to win three on the same night is a real achievement - especially being named Small Consultancy of the Year for the South West and Wales. We’re lucky enough to work with some fantastic clients, and love sharing their stories with a wide range of media, consumer and business audiences.”
The PRCA DARE awards from the Public Relations Consultants Association seek out and reward the very best use of PR for communications purposes across the UK. An independent judging panel of communications professionals select the winners.
PRCA Dare photography © Nigel Williams, Black Iris Images.