Creating content: writing for the web

Where: Engineers House, Clifton, BS8 3NB

When: 03 October 2014 2:00pm to 5:00am

Following successful workshops covering social media and digital platforms this year we have been asked to develop a course looking at content. Creating content and in particular writing for the web.

Talking Heads is delighted to be working with Tim Fidgeon, one of the UK?s leading digital trainers, to bring you a highly interactive 1/2 day workshop that will help you to write web pages that inform, persuade and sell effectively.

Beginning with a review of the research of how consumers read online, this highly practical and hands-on course will then present best practice guidelines for writing web pages. Throughout the session you?ll be asked to participate in writing exercises to reinforce and explore these best practices. Finally, this course will explain how you can review web pages? content in order to offer quick and effective feedback.

This course is designed to be useful for both agency and in-house professionals looking to learn and improve their online writing skills. No prior writing experience is necessary.

Summary of course contents:
- How people read online
- Vocabulary
- Sentences & paragraphs
- Headings
- Lists
- Links
- Concision
- Reviewing other people?s copy

Discount for Bristol Media members.

Full course notes will be provided.

Entry Cost: £60 or £50 for Bristol Media members (plus VAT)

Posted by: Lis Anderson | 12-09-2014

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