Media Tuesday with Bryony Thomas
Where: Goldbrick House, Park Street, Bristol, BS1 5PB
When: 28 January 2014 6:15pm to 8:30pm
Join us on 28th January for our first Media Tuesday of 2014 brought to you by South West Marketing Leaders, when our guest speaker will be Marketing Consultant Bryony Thomas author of Watertight Marketing recently described by one MD as “the entrepreneur’s essential marketing manual” and by another, as the “best business book I’ve ever read.”
The evening's discussion is entitled and focused on "The Logic Sandwich” and its all about the interplay between the left and right sides of the brain. To win that new customer, you’ll need to appeal to both. You’ll need emotion to catch their attention, logic to address their specific requirements, and emotion to cement the relationship. Miss any of these needs, or address them in the wrong order and you will lose the sale. This is about your message. It’s about knowing what to say, and when to say it" says Bryony.
In 2008, Bryony started the journey towards what is today the Watertight Marketing Methodology, working with ambitious growing businesses and delivering 12-month marketing transformation programmes. Through her book, her speaking, her events and her hands-on support, Bryony Thomas now gives small business owners the clarity and structure to step off the roller coaster. She helps them improve their marketing to help put their business on a sustainable upward curve.
As usual Media Tuesday starts at 6.15pm in The Champagne Bar at Goldbrick House. The event is free to Bristol Media and CIM members (CIM members please bring your ID card with you); non-members pay £5 on the door but are very welcome.
Entry Cost: Free to Bristol Media and CIM members; £5 non members
Posted by: Caroline Marshall | 10-01-2014
Contact the event organiser: email@example.com