A View From Steve Davis, Head of Media at Flourish
Steve heads the media department at Flourish, an integrated agency in Bristol full of very talented people doing some very cool things. Flourish work with a range of clients big and small, like Samsung, Toolstation, Unilever, Médecins Sans Frontières, Diabetes UK and Sky.
What did you want to be when you grew up?
For me, it changed almost daily except for the one constant dream, which was to become a footballer for Derby. Obviously this never happened, as I was (and still am) pretty rubbish at football. As I grew older, I started to think about working within the creative industry, but I wasn’t sure which role would suit me best.
If you weren’t doing this job now, what would you be doing?
Probably living back in Cornwall, somewhere near the coast. I’d definitely be working in a creative role, or back at Finisterre!
Who do you most admire in business and why?
Richard Branson. He started up his first ever business from his room at school and was never afraid to take a risk, fully accepting that he would make mistakes along the way.
What do you do when you’re not at work?
I’m trying to travel a bit more, so planning where to visit next is high on the list at the moment. Other than that, I play football and spend quality time with my family. I make the trip up to Derby with my daughter most Saturdays to watch the football, in the hopes Derby won’t disappoint.
What’s your favourite ad campaign/TV programme of the year so far and why?
Season two of Fortitude has just started again, so I’m very much a fan of that. In terms of ad campaigns, I’m a fan of Airbnb. Their recent campaign to rehouse 100,000 refugees is very interesting for a number of reasons, and not just from a marketing perspective.
What music are you listening to (on your phone/ipod)?
Currently the new Run the Jewels album, but I also try to catch up on the Benji B show as it’s on way too far past my bed time these days.
What’s your tipple?
G&T. Every time. Although I am a fan of Port (which anyone at Flourish’s Christmas party will attest to)
Tell us one highlight of your career so far
Being part of a team of four that grew Finisterre from a cliff-side office in Cornwall into the brand that is it today. We went from working in a back bedroom to fronting an international distribution service, and the crew at Finisterre have since taken it to higher levels, which is an unbelievable achievement. It even included chatting to Jonathan Ive in the early days where we swapped products!
And one highlight of your life so far
Having a child was a pretty big deal!
Who would be your ideal dinner guest and why?
David Attenborough. The stories of places he’s been would be incredible to listen to. You’d have to have a few though wouldn’t you? I would also go for Ali, Martin Scorsese, and (to continue my ridiculous obsession with Derby), Brian Clough.
What programme on TV/online do you try not to miss?
Game of Thrones when it’s on, Match of The Day on catch up, and anything with Attenborough.
Apart from your phone, what’s the gadget you can’t live without?
The only other tech I use daily is my laptop – and that’s it!