Sector: Digital / Interactive
Membership Type: Turnover < £250k
Key Skills
design and build, web applications, content management, e-commerce, usability and user experience, internet, web
Key Clients
Chilango, Law on the Web, Lick Library, Isle of Man, A leading Business Intelligence Agency
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Ego Interactive is a Web Development agency specialising in Content-Managed websites.
We run our business as an Agency rather than a Software House - while we have an attention to detail and a focus on quality we're agile and flexible enough to accommodate change and last-minute additions, and the Customer is king!
We have a wealth of experience in implementing Content Management Systems for clients large and small. Our tools of choice are usually Sitecore and umbraco, but we've been known to create sites in WordPress and drupal if that's the customer's choice.
We create Mobile apps using cross-platform techniques, allowing us to target iPhone, iPad, Android, Windows Phone and more without the overheads traditionally associated with lengthy mobile development.
We also act as a Support Agency partnering Agencies in building the right solution for their clients - in fact we can't mention many of the large companies and public bodies we've built fully-integrated solutions for out of confidentiality to our partners.
Many of the agencies we've partnered with have worked out that they can save money on training and resourcing by partnering with us and getting the benefits of our expertise at the same time. Plus we're always happy to deal directly with the Clients, which you don't often get from in-house programmers!
We believe we provide the best of all worlds - let us show you!
Key People
- Benj Bayfield
- Managing Director
Benj has been a professional Web Developer since the last Millennium (which makes him feel very old) and started Ego Interactive in 2008. He's been an integral part of a small Web Agency for most of that time, and knows what it takes to keep a customer happy - communication, effort and attention to detail. As a result, and in order to avoid working late nights and weekends as far as possible, he has built up extensive methodologies and code libraries to be able to handle clients' requirements as quickly and simply as possible. Benj set up Ego in order to address what he saw as a gap in the market - a technical agency with the flexibility and agility of a small agency without sacrificing quality and scalability. Benj spends most of his spare time with his wife and 3 daughters who can be every bit as demanding as his biggest clients.
Business Info
- No. Employees
- 3
- Year Established
- 2008
Portfolio
- Law on the Web

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Law On The Web has been one of the UK’s leading consumer law websites for many years, largely due to word of mouth. The new owners of the site wanted to enhance the site’s look and feel whilst maintaining the quality of information on offer, as well as greatly expanding the range of subjects. Ego recommended Sitecore as a platform to offer the flexibility required, combined with an easy-to-use interface. Having completed the implementation, Ego was able to train Law On The Web’s developers on how to exploit the system to its fullest potential. The site was built using the Sitecore Content Management System, ASP.Net, XHTML 1.0 Transitional and CSS 2.
- Chilango

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We were contacted by Chilango co-founders Dan Houghton and Eric Partaker on the strength of previous work they had seen from our creative director: “We want these guys”. Several meetings and phone calls later we became the website build partner for Chilango and brand design experts iamonline (iam - www.i-amonline.com). Before we had even dotted an 'i' on the contracts, Chilango informed us of a monolithic and immovable deadline which was pegged to the launch of the flagship restaurant at Fleet Street. We assured the Chilango boys that the deadline would be met and with a healthy dose of cayenne pepper in the pants, production began immediately. Iam created a series of design mock-ups for the Chilango site which gave Ego a great platform to launch from. After several design iterations and amendments, the visuals for Chilango were complete and ready for build. Ego ensured every colour transcribed accurately and every heading, image and button was placed with pixel-level perfection. The Chilango site was constructed in Adobe Flash CS3 using some native Flash components, bespoke code libraries and a blend of traditional Actionscript 2 and Object Oriented code. Most of the animations were executed using a mixture of the Fuse tweening package and dedicated tweening packages written especially for the project. Chilango now have the ability to manage almost any aspect of their website. The site structure, content and navigation are scalable and dynamic, all of which can be customised completely to their taste (boom-boom!) via the xml backend. After six weeks of intensive work, late nights and thorough testing, we flipped the switch and put www.chilango.co.uk live. National press reviews of the restaurant launch backed by the website were impressive. Over 4,000 tacos were made on the first day and the line of 'suits' queueing for a free sample of London's finest Mexican cuisine stretched hundreds of metres down Fleet Street. The finished site is a riot of colour, texture and movement that screams of Mexican culture and cuisine and drags the user around the site, page to page, by their eyeballs and saliva glands. After sampling almost the entire menu on launch night, we are in a position to heartily recommend the beef tacos and the spicy salsa, Chilango!
- New Business Agency

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Not content with the raft of enhancements that Ego Interactive had previously supplied, the New Business Intelligence Agency asked Ego to overhaul their site, adding a great deal of new functionality. The site was built on the latest version of Sitecore with a brand new look and feel, building on the earlier functionality which had proved so successful. The finished website offers great new features, such as LinkedIn and Twitter integration with Business Contacts, Industry and Company news from Reuters and a wealth of Business Data from Hoover’s. The site was built using the Sitecore Content Management System, ASP.Net, HTML 5 and CSS 3.
Contact Details
Ego Interactive Ltd1.14 Paintworks
Bristol
BS4 3EH
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