Design agency, oakwood dc have been awarded the prestigious ‘Graphis Gold Award for excellence’ which will be showcased in the Graphis Design Annual 2008. The award has been given for the photo realistic illustrations created as part of the recent Castrol Offshore global marketing communications programme. The work encompassed Brand positioning, literature, advertising, display and identity adaptation across a broad remit of materials.

According to Chris Jones, Partner of oakwood dc:

“The imagery illustrates the individual market sectors and value propositions associated with Castrol Offshore. It takes elements from nature and marries them with every day offshore industry objects; highlighting the integral part which Castrol play within the industry”.

The image styling reflects Castrol’s famous advertising heritage whilst re-inforcing performance, technology and innovation.

Graphis is the well established international body for visual communication holding global recognition in the design world. It offers prestigious recognition for those artists and designers who produce particularly outstanding work.

Chris continued:

“It fantastic award for us to win and is a deserved validation of the on-going 12 year relationship our agency has held with Castrol and BP”.